13th January 2012
For a time the Kardashian juggernaut was simply unstoppable, with the family raking in $65million per year.
But now the reality TV stars are facing speculation their bubble might be about to burst.
A report in the New York Post today claimed the stars are 'no longer sought-after celebrities'.
The publication insists that there is a backlash brewing against the clan which is hitting them where it really hurts - in their very deep pockets.
The Post claims the family have suffered falling ratings, lost contracts and a decline in magazine pulling power following the swift demise of Kim Kardashian’s marriage Kris Humphries.
However, respected business and finance magazine Forbes has countered the report, insisting the family are still 'kashing in'.
While the Keeping Up With The Kardashians reality show dipped in viewing figures between the fifth and six seasons - from an average of 3.5m to 3m - the current spin-off series is doing better than ever.
This season of Kourtney and Kim Take New York is averaging its highest in four seasons with over 3 million total viewers each week - up 43 per cent from the prior season.
A spokesman told Mail Online: 'The most recent Sunday night premiere broke records as the most-watched episode of the series ever averaging over 3.3 million total viewers.
'These numbers are a very good indication of the staying power of this show, the continued interest in the family and the overall success of the franchise.'
The Post also reports that American tabloid magazine covers featuring the Kardashians have seen a drop in sales.
However, editor-in-chief of Life & Style Dan Wakeford says: 'Interest in them is stronger than ever. Magazine covers featuring the Kardashians have consistently sold well for Life & Style.'
And despite recent claims that Kim was dropped by Skechers and replaced by a bulldog in their new adverts, the footwear company was quick to come forward and insist it was simply a case of her contract ending.
Skechers Fitness president Leonard Armato said: 'While Kim's contract with Skechers simply came to an end at the end of last year, we continue to have a great relationship with her as we do with all the other talent who have worked with the brand over the years.
'To say that she was "dropped" or "replaced" is misleading and untrue. Skechers has enjoyed and continues to enjoy the relationship with Kim, and in fact we continue to discuss ways that we may work together in the future.'
But there has been a indisputable shift in attitude towards the family since Kim announced her marriage split.
Critics were fast to come forward to say she made a mockery out of marriage to make hard cash - a reported $18m.
There were calls to boycott the show from an online internet campaign - which garnered thousands of petitions - but the show went on, with E! bosses getting to rub their hands together at the extra 800,000 viewers an episode tuning in to watch Kim's marital meltdown
Meanwhile, it has also been claimed that both Kim and her sister Khloe have been keeping 90 per cent of the proceeds from their charity auctions on eBay.
According to Fox News' Pop Tarts column, the siblings both abide by the minimum amount they are required to give to charity through eBay's GivingWorks after auctioning off various personal items.
Glenn Selig, President/CEO of Selig Multimedia, told Pop Tarts: 'Many times the public assumes that all the proceeds go to charity and not the celebrity.
'But that is often not the case. The public should never assume that 100 percent goes to charity.'
For a time the Kardashian juggernaut was simply unstoppable, with the family raking in $65million per year.
But now the reality TV stars are facing speculation their bubble might be about to burst.
A report in the New York Post today claimed the stars are 'no longer sought-after celebrities'.
The publication insists that there is a backlash brewing against the clan which is hitting them where it really hurts - in their very deep pockets.
The Post claims the family have suffered falling ratings, lost contracts and a decline in magazine pulling power following the swift demise of Kim Kardashian’s marriage Kris Humphries.
However, respected business and finance magazine Forbes has countered the report, insisting the family are still 'kashing in'.
Do the Kardashians still have the Midas touch? The reality TV family are facing claims the are falling out of favour
This season of Kourtney and Kim Take New York is averaging its highest in four seasons with over 3 million total viewers each week - up 43 per cent from the prior season.
A spokesman told Mail Online: 'The most recent Sunday night premiere broke records as the most-watched episode of the series ever averaging over 3.3 million total viewers.
'These numbers are a very good indication of the staying power of this show, the continued interest in the family and the overall success of the franchise.'
The Post also reports that American tabloid magazine covers featuring the Kardashians have seen a drop in sales.
Riding high: Kim stepped out in a Seventies style trousers yesterday
And despite recent claims that Kim was dropped by Skechers and replaced by a bulldog in their new adverts, the footwear company was quick to come forward and insist it was simply a case of her contract ending.
Skechers Fitness president Leonard Armato said: 'While Kim's contract with Skechers simply came to an end at the end of last year, we continue to have a great relationship with her as we do with all the other talent who have worked with the brand over the years.
'To say that she was "dropped" or "replaced" is misleading and untrue. Skechers has enjoyed and continues to enjoy the relationship with Kim, and in fact we continue to discuss ways that we may work together in the future.'
But there has been a indisputable shift in attitude towards the family since Kim announced her marriage split.
Critics were fast to come forward to say she made a mockery out of marriage to make hard cash - a reported $18m.
There were calls to boycott the show from an online internet campaign - which garnered thousands of petitions - but the show went on, with E! bosses getting to rub their hands together at the extra 800,000 viewers an episode tuning in to watch Kim's marital meltdown
Enlarge
Kim's own former PR Jonathan Jaxson - who worked with her between 2007 and 2009 - came forward following her wedding split and said didn't help her cause by saying it was all a big sham and a publicity opportunity.Claims: It has also been reported that Kim keeps 90 per cent of the profits of her charity auctions
Meanwhile, it has also been claimed that both Kim and her sister Khloe have been keeping 90 per cent of the proceeds from their charity auctions on eBay.
According to Fox News' Pop Tarts column, the siblings both abide by the minimum amount they are required to give to charity through eBay's GivingWorks after auctioning off various personal items.
Glenn Selig, President/CEO of Selig Multimedia, told Pop Tarts: 'Many times the public assumes that all the proceeds go to charity and not the celebrity.
'But that is often not the case. The public should never assume that 100 percent goes to charity.'
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