10th January 2012
She's obviously doesn't have a waif-like model figure, but Kate Winslet embraces her curves.
And so do women from around the world, who look to the gorgeous actress for inspiration when looking for clothes to complement their different shapes and sizes.
The Oscar-winner spoke about the 'heart-warming' reaction from fans as she promoted St. John's spring collection.
The 36-year-old became the face of the upscale American brand, which specialises in knitwear, in July.
In a behind-the-scenes video during a photoshoot for the line, Kate can be seen striking a number of sultry poses.
In a piece-to-camera, she says: 'You don't have to be a size 2 or even a size 4 to be able to wear these garments because they fall so well. They are cut for women with a shape and of course I love that. That's me all over.
'The reaction has just been so heart-warming actually and a lot of women in particular saying they believe they could wear a particular dress, or a pair of pants or a sweater, because they have seen that I am able to wear those pieces.
'It is very important to dress in clothes quickly that look effortless and feel comfortable. So I just still really appreciate those values actually.'
The mother-of-two said of the collection: 'Spring always gives a feeling of freshness and anticipation of something exciting's coming. So there's that light-hearted fun feeling to that season which goes hand-in-hand with this collection.
'What I love is that the lines are a lot more relaxed and yet at the same time they still give shape. So you still get those lovely feminine curves which to me are very important.'
She said her favourite look was a soft white jacket and pale grey trousers with pleats although it was 'a style that I'm not used to wearing'.
She added: 'Because if you have hips, it's difficult to wear something like that. But they way that the pleats are spaced out, and the way that they're flat on the front of the stomach, it's great. It absolutely works.'
Photographed in a studio by Craig McDean, the actress can be seen wearing a gorgeous long-sleeved charcoal wrap dress, clinched at the waist by a belt, and holding a snake skin-patterned clutch.
In another pose, she wears a peach-coloured jumper over white maxi-skirt.
The Titanic actress was hired to replace redhead model Karen Elson.
Angelina Jolie was previously the face of the label but it was reported she 'overshadowed' the brand.
When hiring Elson, CEO Glenn McMahon told WWD: 'We wanted to make a clean break from actresses and steer away from blondes and cleanse the palette.'
But it looks as though McMahon is now eating his words after hiring the 'blonde' actress.
She's obviously doesn't have a waif-like model figure, but Kate Winslet embraces her curves.
And so do women from around the world, who look to the gorgeous actress for inspiration when looking for clothes to complement their different shapes and sizes.
The Oscar-winner spoke about the 'heart-warming' reaction from fans as she promoted St. John's spring collection.
Picture perfect: Kate Winslet looks gorgeous in these new campaign shots for the St. John Spring 2012 campaign
In a behind-the-scenes video during a photoshoot for the line, Kate can be seen striking a number of sultry poses.
Beautiful and talented: The Academy Award winner struck a variety of sultry poses, wearing stunning pieces from the collection
New model: Angelina Jolie was previously the face of the label but it was reported she 'overshadowed' the brand
'The reaction has just been so heart-warming actually and a lot of women in particular saying they believe they could wear a particular dress, or a pair of pants or a sweater, because they have seen that I am able to wear those pieces.
'It is very important to dress in clothes quickly that look effortless and feel comfortable. So I just still really appreciate those values actually.'
Sultry: Kate said this soft white jacket was her favourite piece from the line
Her own style: The jacket was paired with a grey tank top underneath and the actress described the spring look as fresh and relaxed
Superstar: This gorgeous charcoal-coloured wrap dress had a split up the side, exposing the actress' toned legs
'What I love is that the lines are a lot more relaxed and yet at the same time they still give shape. So you still get those lovely feminine curves which to me are very important.'
She said her favourite look was a soft white jacket and pale grey trousers with pleats although it was 'a style that I'm not used to wearing'.
A fan favourite: In a piece-to-camera, Kate talked about how women were inspired by her
She's a wild thing: Kate posed with a snake skin-printed clutch bag
Photographed in a studio by Craig McDean, the actress can be seen wearing a gorgeous long-sleeved charcoal wrap dress, clinched at the waist by a belt, and holding a snake skin-patterned clutch.
In another pose, she wears a peach-coloured jumper over white maxi-skirt.
Lighting her up: A combination of natural light and artificial light was used in the studio during the photoshoot, shot by Craig McDean
White hot: The actress, seen through the camera, depicts an angel-like presence
Angelina Jolie was previously the face of the label but it was reported she 'overshadowed' the brand.
When hiring Elson, CEO Glenn McMahon told WWD: 'We wanted to make a clean break from actresses and steer away from blondes and cleanse the palette.'
But it looks as though McMahon is now eating his words after hiring the 'blonde' actress.
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