Actress Jessica Alba attends the 2011 CFDA Fashion Awards at Alice Tully Hall on Monday, June 6, 2011, in New York. Wednesday Oct. 12, 2011Jessica Alba is suing a weight loss company for over US$1 million in damages for allegedly using her likeness to promote their product.
The actress has taken legal action against the makers of Belly Bandit -- an aid which is said to help women lose their post-pregnancy weight -- for using her image without permission to boost sales of the product. Her legal team also claim the product's packaging carried her name stating it was "Jessica Alba's #2 Secret for a Fast Post Pregnancy Slimdown!"
The lawsuit also accuses the company of prominently featuring her name and photograph "under the Celebrity Testimonials section of their website."
Since legal action was taken Jessica's picture no longer appears on the web page where stars including Kourtney Kardashian and Minnie Driver give statements praising the product.
According to TMZ.com, the 30-year-old screen beauty -- who has two daughters, three-year-old Honor Marie and two-month-old Haven Garner -- with her husband Cash Warren -- is also seeking a percentage of the company's profits as well as the damages.
Since giving birth to Haven, Jessica has revealed she has adhered to a regimented 45 minutes a day exercise regime and has calorie-controlled meals delivered to her home
She previously said: "I have a hard time with portion control, so I have 1,200 calorie meals delivered. But I also work out, so basically I'm starving -- it sucks. I drink a lot of water ... I'm working out every day, even just for 45 minutes is good for my mental state. Getting dressed and actually doing it is the worst. It's hard to get motivated."
The lawsuit also accuses the company of prominently featuring her name and photograph "under the Celebrity Testimonials section of their website."
Since legal action was taken Jessica's picture no longer appears on the web page where stars including Kourtney Kardashian and Minnie Driver give statements praising the product.
According to TMZ.com, the 30-year-old screen beauty -- who has two daughters, three-year-old Honor Marie and two-month-old Haven Garner -- with her husband Cash Warren -- is also seeking a percentage of the company's profits as well as the damages.
Since giving birth to Haven, Jessica has revealed she has adhered to a regimented 45 minutes a day exercise regime and has calorie-controlled meals delivered to her home
She previously said: "I have a hard time with portion control, so I have 1,200 calorie meals delivered. But I also work out, so basically I'm starving -- it sucks. I drink a lot of water ... I'm working out every day, even just for 45 minutes is good for my mental state. Getting dressed and actually doing it is the worst. It's hard to get motivated."
Jessica Alba says she is improving with age
Actress Jessica Alba and her daughter Honor listen to first lady Michelle Obama read during the National Education Association's 14th annual Read Across America Day at the Library of Congress in Washington, Wednesday, March 2, 2011.
Date: Sunday Oct. 2, 2011 Jessica Alba has become "more considerate" since turning 30.
Date: Sunday Oct. 2, 2011 Jessica Alba has become "more considerate" since turning 30.
The 'Fantastic 4' actress has had her second daughter, Haven Garner, with husband Cash Warren in August and said motherhood and hitting the landmark age have both contributed to her becoming more selfless.
Jessica - who also has three-year-old Honor Marie with Cash - said: "I feel like I'm much more considerate and can give more of myself than I could before, as I was so caught up in being self-aware and being a people pleaser that I almost got in my own way. Now I'm at ease with myself.
"I'm definitely more grounded and secure in my choices. My priorities are completely different and I care a lot less about what people think of me who aren't my family or friends."
Jessica admits she can get a "little nutty" by being made to stay inside all day to breastfeed and tend to her new arrival, but Cash gives her as much support as he can to help her through the first few months of becoming a mother again.
She told Britain's OK! magazine: "You get a little landlocked when you're breastfeeding and you feel like you have to get out of the house for an hour, but luckily I've had a lot of support. I am super emotional and hormonal, but that's just what happens when you have a baby. Cash is good at putting it into perspective when I get a little nutty!"
Jessica - who also has three-year-old Honor Marie with Cash - said: "I feel like I'm much more considerate and can give more of myself than I could before, as I was so caught up in being self-aware and being a people pleaser that I almost got in my own way. Now I'm at ease with myself.
"I'm definitely more grounded and secure in my choices. My priorities are completely different and I care a lot less about what people think of me who aren't my family or friends."
Jessica admits she can get a "little nutty" by being made to stay inside all day to breastfeed and tend to her new arrival, but Cash gives her as much support as he can to help her through the first few months of becoming a mother again.
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